Understanding the nature of cultural diversity is one thing; managing it day-to-day is quite another! When doing business internationally, culture shock - and sometimes culture clash - is unavoidable. John Mole's Mind Your Manners: Managing Business Cultures in the New Global Europe is a comprehensive guide that explores cultural aspects of dozens of individual European countries. Now in a fully expanded and updated third edition, Mind Your Manners includes every country - from the Baltics to the Balkans - applying for membership to the European Union, the world's biggest global market, and many others. Based on interviews, surveys and workshops with more than a thousand managers (of fifty nationalities), Mind Your Manners describes Europe's extraordinary political, economic and social changes and their effects on the way we work together. New chapters on diversity, change, body language and negotiation identify the key elements that shape the business and cultural environment of the continent, and 'Euroquizzes' will test your knowledge and demonstrate the broad cultural spectrum of European nations. More than a mere catalog, Mind Your Manners is a must-read for anyone who intends to succeed in the European Union.
CONTENTS PART ONE: ORGANIZATIONAL CULTURES IN EUROPE The Culture Triangle Communication The Geography of Thinking Organization and Leadership Culture Clash Merger Mania The Mole Map Meetings Negotiation PART TWO: THE COUNTRIES OF EUROPE What is Europe? Cultural Diversity NORDIC COUNTRIES BALTIC COUNTRIES BRITISH ISLES LOW COUNTRIES GERMAN-SPEAKING COUNTRIES CENTRAL EUROPE LATIN COUNTRIES BALKAN COUNTRIES
John Mole has had a varied international career, from banking in the USA and Athens to jacket potato restaurants in Russia. He is also a well-known author of comic novels, as well as the perennial bestseller It's All Greek to Me! and I Was A Potato Oligarch. www.johnmole.com
"A very clever management book." -John Cleese "We need to increase our understanding of each other's culture[s], fast. So buy this book and keep it in your briefcase." -Gay Haskins, Director General European Forum for Management Development