Author: Ned Crouch
Ned Crouch, raised in a U.S. diplomatic family in Colombia, France and Spain, is a cultural analyst and seasoned businessperson. He graduated from the University of the Americas in Mexico, did graduate work in Mexican history at Michigan State University and studied at Georgetown University's School of Foreign Service. In his 30-year international corporate career, Crouch has worked for multinationals such as 3M, Carolina Caribbean and Steelcase. He is a founding member of the U.S.–Mexico Chamber of Commerce, a member of the World Trade Association and the World Affairs Council and has trained U.S. diplomats for the State Department. Now an international analyst and lecturer, Crouch travels the world building business collaboratives with Mexico. He lives in Grand Rapids, Michigan.
Cracking the Cultural Code